critical, Vilnius | Sortlist
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critical

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Vilnius, Lithuania
We are strategic design agency, community.  We create, renew, take care and develop brand identities in the context of visual communication, packaging, editorial, digital world. With the help of design, we solve business and social problems. Humans are the center axis of the CRITICAL working process. It helps us to focus on meaningful insights, understanding of the user their behavior and tendencies, it empowers us to make critical decisions. We begin our work just after we hear our client, reveal true need and clients desirable result. We value new business partnerships, so we prefer to listen more than to talk. From our experience, we believe that it is better to say no at the right time than say desperate yes. We work a lot like most of the companies that create products or creates technologies - which means flat organization structure, constant project revisions, and clear structure. Clients have the ability to communicate with the designer, that is responsible for the project result.  In the design projects, ingenuousness allows both sides, the client, and the designer, to know one another and go deep into the project. It allows to react to changes quickly and offer solutions that are thoroughly thought through.
25 people in their team
Speaks English, Lithuanian, Russian
5 projects in their portfolio
Works remotely across the globe
Sortlist member since 2018
Founded in 2006
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Services

15 services offered by critical

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  • Description
    Working by our design process - understand, create, implement - we understand your business context, prepare a strategy, create or redesign brand and visual identity and help to build lasting relationships between you and your clients
    Skills in Branding & Positioning (23)
    Branding StrategyBrandingConsumer InsightBrand PositioningVisual Identities & BrandingVisual IdentityBrand StrategyBrand GuidelinesBrand BookOffline & Online Branding+13
    Works in Branding & Positioning (3)
    TEDx Vilnius 2017 - Branding & Positioning
    Quadrum business complex - Branding & Positioning
    VMG "New York: #Foodporn" - Branding & Positioning
    Clients in Branding & Positioning (3)
    VMGFood | national
    TEDEntertainment & Events | local
    SchageReal Estate | international

    Learn more about Branding & Positioning


  • Description
    Having more then 20 designers of various fields under one roof we fulfil every needs of visual design.
    Skills in Graphic Design (22)
    Editorial DesignCreative ConceptPrint and PosterMagazineVisual ConceptVisual IdentityPrint DesignLogo DesignBrochure DesignPhotography+12
    Works in Graphic Design (4)
    TEDx Vilnius 2017 - Graphic Design
    Quadrum business complex - Graphic Design
    VMG "New York: #Foodporn" - Graphic Design
    CityBee car sharing - Graphic Design
    Clients in Graphic Design (4)
    CitybeeAutomotive | international
    SchageReal Estate | international
    VMGFood | national
    TEDEntertainment & Events | local

    Learn more about Graphic Design


  • Description

    No description provided for this service.

    Works in Content Strategy (3)
    Play, Cook, Kiss: culinary tricks. - Content Strategy
    VMG "New York: #Foodporn" - Content Strategy
    CityBee car sharing - Content Strategy
    Clients in Content Strategy (3)
    VMGFood | national
    VMGFood | international
    CitybeeAutomotive | international

    Learn more about Content Strategy


  • Description

    No description provided for this service.

    Works in Photography (2)
    Play, Cook, Kiss: culinary tricks. - Photography
    VMG "New York: #Foodporn" - Photography
    Clients in Photography (2)
    VMGFood | international
    VMGFood | national

    Learn more about Photography


  • Description

    No description provided for this service.

    Work in Event (1)
    TEDx Vilnius 2017 - Event
    Client in Event (1)
    TEDEntertainment & Events | local

    Learn more about Event


  • Description

    No description provided for this service.

    Works in Advertising (2)
    TEDx Vilnius 2017 - Advertising
    VMG "New York: #Foodporn" - Advertising
    Clients in Advertising (2)
    VMGFood | national
    TEDEntertainment & Events | local

    Learn more about Advertising


  • Description

    No description provided for this service.

    Work in Innovation (1)
    CityBee car sharing - Innovation
    Client in Innovation (1)
    CitybeeAutomotive | international

    Learn more about Innovation


  • Description

    No description provided for this service.

    Work in Website Creation (1)
    CityBee car sharing - Website Creation
    Client in Website Creation (1)
    CitybeeAutomotive | international

    Learn more about Website Creation


  • Description

    No description provided for this service.

    Works in Ergonomy (UX/UI) (2)
    Quadrum business complex - Ergonomy (UX/UI)
    CityBee car sharing - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (2)
    SchageReal Estate | international
    CitybeeAutomotive | international

    Learn more about Ergonomy (UX/UI)


  • Description

    No description provided for this service.

    Work in E-commerce (1)
    CityBee car sharing - E-commerce
    Client in E-commerce (1)
    CitybeeAutomotive | international

    Learn more about E-commerce

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Team

25 members in critical's team

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http://www.wearecritical.com

  • HeadquarterBirutės g. 1d, Vilnius 08118, Lithuania