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Alarice International
Alarice was established in 2011, as an agency with a special focus on Chinese social media. We work with international and Chinese companies to translate their ambitions into messages that reach their customers. We help companies do WeChat and Weibo marketing as well as other popular Chinese platforms such as Douyin, RED, Bilibili, Kuaishou, Zhihu, Toutiao, and more. Our services include but are not limited to marketing strategy and research development, China social media marketing, KOL/influencer marketing and campaigns, paid advertising, Chinese social media account set up, Chinese brand and product naming services, digital PR in China, logo design, branding and brand guidelines development for China. We set up accounts on Chinese social media platforms (which often is a doubting task), produce tailored research and strategies, do in-depth social listening and trend tracking, launch and execute campaigns and more. We have copywriters, a design team, video production capabilities, a KOL management team and a broad range of partners to help our clients succeed in China. Alarice is established by Ashley Dudarenok, a renowned China marketing expert, entrepreneur, bestselling author, professional speaker, and vlogger. She was recognized as a LinkedIn Top Voice in Marketing in 2019 and chosen as an Asia-Pacific Top 25 Innovator by the Holmes Report. She is also the founder of a China insights and training company called ChoZan. Ashley runs the world’s number 1 YouTube business vlog about the China market, consumers and social media at Ashley Talks. She is an author of 3 Amazon bestsellers on China. Ashley is an active supporter of women in leadership and is the creator of the self-development program FIRE. She’s a regular contributor to Technode, the Next Web, China Daily and is often featured in other media such as Forbes, BBC, The Wall Street Journal, CNBC, WIRED, etc. In addition to the SMM agency services we provide, we are very much involved in the education and training side of the business. We have an unmatched ecosystem of services to help clients worldwide build and enhance their brand in China with our wide selection of products. We offer tons of learning resources such as both offline and online Masterclasses, on-demand video courses, corporate training, keynote speeches, expert calls, China Marketing Circle (a closed community where we actively share the very best China insights, trends, reports, strategies, case studies with our China watchers, digital and marketing experts), a series of Amazon’s best-selling books, etc. Our goal is to pass on the knowledge and raise the industry standard so that in-house marketers can possess more knowledge of the China market and can act on the latest insights for business results. Our team is always up to date on the latest trends, movements, and the undercurrents in Chinese retail and e-commerce scene. With 9 years of experience working in the China digital space, we provide the fastest routes, the best tools, the latest insights and step-by-step guidance based on years of hands-on experience to fully equip our clients for success. As a young and creative team, we are madly in love with what we do. This passion and enthusiasm drive us in every project. We are very proud of our achievements and even more proud of our abilities in helping our clients succeed. We are ready for whatever challenges await and constantly strive to raise the standard in the industry.
15 people in their team
Speaks Chinese, English, Russian
Works remotely across the globe
Sortlist member since 2020
Founded in 2010
No review yetBe the first to write one
Services
13 services offered by Alarice International
Description Understanding the China market can be a challenging task. Our China market research and strategies provide you with a framework to start and grow your business in mainland China. Whether you’re considering entering the China market or already have an established presence there, we’ll give you valuable insights and intelligence about your market potential, competitive benchmarking, as well as the potential risks.
WHY DO YOU NEED OUR RESEARCH AND STRATEGY?
- To boost your chances of business success in China
- To quickly and clearly understand your target customers
- To prevent unnecessary expenditures
- To help you focus on the right marketing channels
- To operate from an educated viewpoint from the earliest stages of your business in China
- To get reliable information from a local presence
- To help you avoid common mistakes made by foreign brands and limited knowledge of the China market
See more at https://alarice.com.hk/marketing-research-and-strategy/Skills in Digital Strategy (7) Competitor research and analysisbudget planningMarket ExpansionCommunication channel analysisConduct customer surveys and local interviewsMarket trends and insightsChina market research
Learn more about Digital StrategyDescription China is the world’s largest social media market with a rich and diverse array of social marketing options. There are over 800 million Chinese internet users sharing their opinions, asking for product recommendations and connecting with others. In order to market your products and services in China, you need to harness the power of Chinese social media.
China has a unique digital landscape and a distinctive set of social media platforms that are different from the West. Alarice helps you to localize messages, strengthen your brand image, reach out to target audiences as well as collect more traffic and leads through Chinese social media.
See more at https://alarice.com.hk/social-media-marketing/Skills in Social Media (12) Social MarketingSocial Media MarketingContent StrategyContent CreationContent MarketingCrisis ManagementCreative CopywritingChina social media marketingChina KOL marketingOnline community creation, interaction and expansion+2
Learn more about Social MediaDescription No description provided for this service.
Skills in Public Relations (PR) (1) Crisis Management
Learn more about Public Relations (PR)Description No description provided for this service.
Skills in Online Advertising (3) Offline marketingYoutube AdvertisingPublicité Linkedin
Learn more about Online AdvertisingDescription No description provided for this service.
Skills in Branding & Positioning (3) Conception de Charte GraphiqueNamingLogo Design
Learn more about Branding & PositioningDescription No description provided for this service.
Skills in Web analytics/Big data (1) Redenschreiben
Learn more about Web analytics/Big dataDescription No description provided for this service.
Skills in Content Strategy (1) Content Marketing
Learn more about Content StrategyDescription No description provided for this service.
Learn more about E-commerceDescription No description provided for this service.
Learn more about AdvertisingDescription No description provided for this service.
Learn more about Video Production
Team
15 members in Alarice International's team
Awards
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Details
http://www.alarice.com.hk
- Headquarter5 O'brien Rd, Wan Chai, Hong Kong